Marketing Channels (7th Edition) by Anne Coughlan, Erin Anderson, Louis W. Stern, Adel El-Ansary

Marketing Channels (7th Edition) Anne Coughlan, Erin Anderson, Louis W. Stern, Adel El-Ansary ebook
Format: pdf
ISBN: 0131913468, 9780131913462
Publisher: Prentice Hall
Page: 627

Brought out on 7th Feb 2013, this resourceful, user friendly extension lets you take important decisions on the basis of the information provided by its analytics engine. It assists you in Through it you can comprehend the buying behavior and improvise the consumer data, while incorporating various marketing channels and lets you organize your actions on the basis of your prospective Return On Investment. Kotler has released the 13th edition of Principles of Marketing (I know I'm dating myself, but my copy is the 7th edition), and we can see how quickly marketing is evolving to keep pace with changing customer expectations and new technologies emerging to both fuel and fulfill those expectations. Bert Rosenbloom For details and inquiries about this test bank/Solutions manual Contact ATFALO2(AT)YAHOO(DOT)COM. Retailers operate in an increasingly complex multichannel landscape where consumers frequently switch between different online and offline marketing channels along their journey towards a purchase. Marketing Channels (7th Edition). Marketing Channels: A Management View 7th Edition Custom. Product Description For advanced undergraduate and/or graduate-level courses in Distribution Channels, Marketing Channels or Marketing Systems. Product DescriptionFor advanced undergraduate and/or graduate-level courses in Distribution Channels, Marketing Channels or Marketing Systems. Price RM50 (Negotiable) Author Bert Rosenbloom ISBN-10 0324186932. Marketing Channels (7th Edition) List Price: $193.33 List Price: $193.33 Your Price: $89.99- For advanced undergraduate and/or graduate-level courses in Distribution Channels, Marketing Channels or Marketing Systems. Condition Second hand, Good condition.